Ordering The Book
New Hum Love playlist on Spotify and Apple.
Ordering the book gives most people just as much of a thrill as actually reading the book, maybe even more so. The ordering gives the feeling of accomplishment…as though the magic has already seeped into your veins…it’s done what you wanted it to do.
Music isn’t like that.
Dragging a song into a playlist doesn’t give a thrill. There’s no magic in the dragging.
You have to listen. That’s the only way.
The Medium
Nothing says ‘I’m glad you’re here’ like a sign on the wall that says ‘I’m glad you’re here’.
Nothing says ‘You’re a valued customer’ like the robot voice while you’re on hold saying ‘You’re a valued customer’.
Nothing says ‘New hit song’ like the voice on the advertisement saying ‘Check out this new hit song from…’
The medium says a lot about the message.
A Twist Of The Phrase
The Late Complainer
The song, the album, the project is almost done and the late complainer decides to speak up. Picking apart the whole thing. Listing all reasons why it isn’t good enough and doesn’t measure up to their (unspecified) standard.
Being a late complainer has it’s advantages…
The project is going to go out the door without all the complaints satisfied. And that’s the goal of the late complainer. Because it means that if the project fails, the late complainer gets to say those beloved words, ‘I told you so.’
On the other hand, doing all the criticism early on means you get to redefine what the project is going to be in plenty of time to satisfy the vision.
This is much scarier than being the late complainer because now you’ve built something that checks all your boxes…and now you’re going to see if the list of boxes you checked is going to work.
The Joy Of The Show
As a young artist you want to perform really well so you’ll get more fans.
You’re playing this show so the next one will be bigger.
And then at the next gig there ARE more people. It worked.
Rinse and repeat, right?
Maybe for a while.
If the purpose of this show is always to make the next show bigger, a couple things are inevitable…
-The joy of the show will eventually get lost.
-You will come to the crossroads of bigger and better…realizing they are not the same road.