Wait For The Chorus

When a song comes on and you think you might have heard it before…wait for the chorus…then you’ll know for sure.

The chorus is what the song is known for. It’s what you’re suppose to remember and it’s what you DO remember.

If you get to the chorus and the song still doesn’t ring a bell, the second verse ain’t gonna help.

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So if the chorus is the most memorable part, why not move the chorus to the verse and write a new chorus?…that way you’ll have double the key ingredients for being memorable.

Because with rare exception, once you put anything in the verse slot it can’t help but be in the shadow of the chorus slot.

And…the things that make a great verse are different than what makes a great chorus.

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The chorus is what they’re going to remember.

The entire song is important but don’t get distracted by that.

Support the chorus.

Hum Love on Spotify and Apple

When They Don't Laugh

A comedian’s super power is making people laugh.

But for a great comedian, the other super power is being able to make people feel comfortable when they don’t laugh.

We all have a picture of what the optimal response from our audience is…but when we don’t get that response, have we done the work for them to gladly give us another shot?

Hum Love on Spotify and Apple

Firing The Coach

When a pro sports team isn’t winning enough games they fire the coach.

Did the coach need to be fired? Maybe…but firing the coach is a sure way to signal to everyone that we’re shaking it up, things are going to be different now, it’s a new day. The firing changes and resets everyone’s mindset.

For most of us we don’t have a coach to fire when we need a reset.

But we will need a reset.

»» And as you may have guessed, it’s best to know how to get a reset before you need a reset.

Hum Love on Spotify and Apple

What They're Coming To See

They’re coming because of the music but it’s your obsession they wanna see.

Your passion. Your belief. They want to experience the fire.

If you’re obsessed maybe they will be too.

Hum Love on Spotify and Apple

When Things Are Slow...

You feel like you gotta do something.

(That could be the reason there are so many podcasts.)

If you wait until things are slow to figure out what you’re going to do when things get slow it’s easy to for your vision to get cloudy. It’s easy to let the anxiety and restlessness of the moment inform your next decision rather than already having a plan for the down time.

Hum Love on Spotify and Apple

Where's The Last Piece

We don’t stop the song half way through.

We don’t turn off the mystery before we find out who the murderer is.

We don’t throw a couple puzzle pieces into the backyard.

Puzzles and mystery movies and songs offer completion. They offer resolve. That’s a big reason we like them and make them.

Real life is not having all the puzzle pieces and probably not having the box with the picture on it either.

That tension is what inspires us to make art that tells a complete story.

Hum Love on Spotify and Apple