Let’s do another one like that.
Like what?
A catchy headline that got a lot of clicks…or a high quality article article.
A tour where we got a lot of sponsorship money…or one where we put on a great show.
A song with all the same beats so it got added to the playlists with all the same beats…or one that we’re proud of deep down inside.
Both things in each scenario can be true. But when we get some traction we need to be clear about what piece of the excitement we’re picking up and running with.