When someone says, ‘That band is terrible’, it’s usually a statement about the quality. Probably a horrible drummer, bad singer, no hooks…the only thing that’s memorable is that they are terrible. Never to be heard from again.
On the other hand…
When someone says, ‘I hate that band’, now we’re onto something. To draw out an extreme emotion from someone means there’s something happening. Something powerful. Powerful enough to hate…powerful enough to love.