It’s easy and fast to connect with other music biz folks over music. And we should. After all, it’s the business we chose and are choosing.
But because we spend so much time using music and music biz as the connecting factor/conversation, those factors can lose their effectiveness…or perhaps become less effective.
When everyone is talking music, we remember the person in the biz who uses the same protein powder we do, or is a fan of the same sports team as us, or is obsessed with the same shoe brand.
Unique, exceptional, rare connection is powerful. And by definition, scarce.
And things that are scarce and powerful ping our brains differently and stick with us.
You may have only met that booking agent once, but you discovered you both buy lunch meat from the same local deli. Now you’re not just another artist with good music.
More than anything, I think people in the business just get tired of talking about the business sometimes and are looking for a more exciting, personal connection.
I want to connect with you about what you and I do in the music business, but I get extra pumped up when I find out you used to have a Penny Hardaway Team USA basketball jersey in 8th grade too.
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I’m always interested in your perspective, whether affirming or dissenting. Continue the conversation anytime: gabethebassplayer@gmail.com