Creating things is sewn deep inside us. Art, games, tools, ideas, and inventions…they’ve been around for a while and we like coming up with the next one.
And when we come up with something good we want to share the goodness.
But when the instinct to share kicks in, most of us think share means social media.
However…for most of human history when the instinct to share kicked in, family and neighbors were as far as the sharing could go…and that would be enough to satisfy the instinct.
The compulsion to share our creation beyond the people closest to us is brand new, and it doesn’t seem like our brains have figured out how to process it yet.
