It used to be hard to get on TV, now it’s easy. Just take a video with your phone, stream it to Apple TV and presto you’re on TV.
So that must not be what we’re talking about when we say ‘I want to get on TV’.
‘I want to get on TV’ means we want one of the TV spots that are difficult to get on. We want to feel the buzz of achieving something elusive and exclusive. We’ve seen the big artists we love on TV and now we’re on TV so now we’re the same as them. Maybe that’s what getting on TV is really for.
It’s not about getting on a TV screen, that’s the easy part. It’s all the other stuff that creates the desire.
