With streaming as opposed to downloading single songs on iTunes, I listen to a lot more full albums.
Why? Because it’s easy. I just click the first song on an album and let it play…
I let it play until I don’t like it. Then I switch to someone else.
Here’s what I’ve found…
If what draws me in are a couple really good songs and then the songs that aren’t really good sound like the ones that are really good, I’ll probably listen to most of your record.
Once I’m hooked in, even a little bit, even with just a song or two, as long as you give me some relative consistency I’ll stick around.
Now this isn’t some universal truth. I love Sgt Peppers, I love curveballs and something different.
But in the new music listening culture I think this idea could be true for more than just me.
When we find a song we like, there’s already this tiny bit of loyalty/laziness that says, “It would be easier and less risky for me to listen to the next song of the cool band I’m currently listening to than it would to go find something new”.
So hook us in with a great song or two and keep us hanging around by being consistent.
We will line up at your gate.
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I’m always interested in your perspective, whether affirming or dissenting. Continue the conversation anytime: gabethebassplayer@gmail.com