If You're Not Listening To Serial

You need to be.

The season one finale is next Thursday and you need to be on board when it either comes together or falls apart.

People say that the public doesn’t have an attention span anymore, that we need explosions, special effects, sex or at least a visual medium to stay engaged.  I can’t tell you how many musicians boo-hoo about that fact that they can’t get anyone to listen to their 40 min album.  

They would if it was as good as Serial.

The success of Serial literally harkens back the days (which I wasn’t around for) of sitting around the radio set listening to a Sunday night murder mystery.

Only this story is real. And there’s 12 episodes of 30-50 mins each.  It has millions and millions of downloads/listens!  Don’t tell me people don’t have time for your album. They do! It just has to be really really great.

And I’ll tell you this too, Serial is even better when you listen to it a second time through.  I picked up on more details.  I kept the details of everyone’s timelines better.  There were alternate moments from the first listen that I thought different characters were more guilty and less guilty. (Jen knows much more than she’s telling, obviously)  

This thing is worth getting in to.

Is your album or show worth getting in to? Is it as good as Serial? Is it as riveting as Interstellar?  Is there as much visible passion as the Alabama/Auburn game?

Your competing for people’s time and you’re competing with all the platforms for that time.  That’s the new system.  The internet.

If Sarah Koenig can pull off a climactic season finale next week, she will be knighted and ushered in as The Beatles of 2014.  She will be the queen of the castle.  Everyone’s hero.  Everyone’s champion.  Everyone’s personal storyteller that everyone else found out about.

Go and listen: http://serialpodcast.org

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