How do you compare yourself in terms of what we’ve heard?
Talking about what you’re similar to helps to lessen our risk for trying out your bandwagon.
But a couple notes…
-When the artist is asked ‘what does the new album sound like’ and then proceeds to reference a bunch of bands no one has ever heard of, there’s a mismatch of message and audience. The audience needs references it’s heard of…or the artist needs a different audience.
-The artist might rattle off bands and albums they’re big fans of rather than considering whether or not those are actually good references. If I had a dime for every time an artist said their new stuff sounds like the Beatles, and then I go and listen and the only similarity is that there’s acoustic guitar on the track…
References we’ve heard of make it easier to take a chance on you…but if you’re not honest about the references you’ll lose us all together.
