If you know you’re going to go one for three, where do you want the one to go?
Say you have three basketballs to shoot from half court and you want to impress the onlookers…
If you make the first one it’s big cheers and then disheartened sighs when you miss the next two and when you finish they say, ‘Well at least you made that first one’.
If you miss the first, swish the second and air ball the third they say, ‘Great job’.
If you were close on the first, closer on the second and then swish the third they say, ‘That was amazing! You did it!’
In every case you went one for three but the story and sentiment that permeates the audience changes depending on the order.
