If you sell shoes and your customer really likes a shoe and is wanting to buy it, they’re very eager to buy the second shoe too.
Shoes don’t have to be sold in pairs but they are because they always have been. People tend to like their second shoe to match their first one, so why not sell them together. A complete set.
All that to say…
I think if you’re releasing one song you should release two.
When people click through on your Spotify link, they already want to listen to the song you were talking about in the post.
When they’re finished with that song all they have to do is click on one more song and they get the satisfaction of having checked out ALL the songs. What’s more…why don’t you put some extra work into making sure the songs match? Not for them to be identical (this is where the shoe metaphor breaks down), but for it to be a slam dunk for ‘if you like that song you’re gonna like this song’.
And especially if your first song is good…that second song is right there. It’s not nine more songs, it’s one more song. So easy.
Keep experimenting.
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Drop me an email: gabe@gabethebassplayer.com