The Beatles songs are finally streaming (well, they are in a couple hours here in Nashville, at midnight)
The Beatles used to be the first to do things, now they’re the last. But it’s still a big deal because they have the best songs. Your adoption and promotion of streaming probably won’t be as big of an event. But you should still adopt it and promote it.
The next “first” that we’ll see happen is when a huge artist, like, say, Adele, rather than keeping their music from streaming, will ONLY put it on streaming. It won’t be for sale. Anywhere.
And that is the best thing a big artist like that could do to HELP you. (Keeping their music off of streaming in the name of “artistic integrity” helps you not)
If the six million people who bought the Adele record subscribed to Spotify or Apple Music instead, because they HAD TO in order to hear the album, that would have increased streaming revenue by almost 10%.
Obviously all six million wouldn’t have, but you get it.
As if The Beatles needed to make sure they’d make more money for even longer, adding their music to streaming ensures it. Streaming is a long long time.
The royalty rate will only go up. And thanks to the Fab Four, there’s going to be a little more leverage to make that happen. Even if they’re a couple years late.
It’s happening. It’s already happened.
Go listen (starting at midnight) to any Beatles song you want. No…go listen to all of them. Because you can, and it will bring you joy and happiness.
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I’m always interested in your perspective, whether affirming or dissenting. Continue the conversation anytime: gabethebassplayer@gmail.com