“Oh you gotta go to my chiropractor, he’s the best.”
Everyone says this. Everyones chiropractor is the best.
Of course he’s the best! Because it pays to think that the person crack-a-lackin your body is the best.
And even if it’s not true (which it probably isn’t), as long as the job is getting done properly it doesn’t do much harm to think you’ve got the best chiropractor in town.
But then the question is…what has to be true in order to get you to switch chiropractors…to switch to the new one in town?
